Best Practices for Effective Sales



Set yourself up to have increased Lottery sales by following these proven best practices:

  • Train multiple sales associates on how to load dispensers and vending machines.
  • Feature at least 24 Scratchers® games on the front selling counter.
  • Re-order tickets if your inventory gets low by calling (866) 665-6883.
  • Post winner awareness and jackpot signs to encourage your customers to purchase their Lottery tickets.
  • Encourage sales associates to ask every customer if they would like to purchase a Lottery ticket. When asking for the sale, try to tie-in any current promotions.
  • Accept multiple forms of payment for Lottery products

Discuss other best practices and selling tips with your Lottery sales representative to better increase your sales.